Sunday, January 25, 2009
It's Time to Bail Out the Comic Book Industry
DC Comics recently announced layoffs of some employees. Monthly comic book sales continue to decline. Marvel only offered Mickey Rourke $250K to appear as a villain in the next Iron Man film, and might have lost Samuel L Jackson as Nick Fury because of similar financial concerns.
Marvel has taken what's probably the highest-profile step toward asking the federal government for some of that sweet TARP scratch by making an ass-kissy comic book featuring Spider-Man "teaming up" with the current president. But I can't imagine this will be the last. Expect to see Wolverine with Joe Biden, Hillary Clinton with Wonder Woman, and Timothy Geithner with Aquaman.
The comic book industry, in particular Marvel and DC, are too important to American pop culture to be allowed to fail. Think of the damage to the psyches of our youth if their favorite heroes, Spider-Man and Superman, are forced out of business. The kids need the hope for the future provided by comic books, no matter how empty that hope might be. The die-hard fans need something to bitch about on message boards and blogs. And of course we cannot forget the intrepid freelancers who give so much of themselves to these characters they don't even own.
President Obama, do your civic duty! Save the comic book industry!